GENEVA - The travel industry contributes to 10% of global GDP and employs 320 million people. Between balancing growth and recovery with sustainable & ecological practices, here's the forecast for 2024.

The Travel & Tourism Development Index (TTDI) 2024 is the second edition of an index that evolved from the Travel & Tourism Competitiveness Index (TTCI) series, a flagship index of the World Economic Forum that has been in production since 2007.

The TTDI is part of the Forum’s broader work with industry and government stakeholders to build a more sustainable, inclusive, and resilient future for economies and local communities.

The index provides a strategic benchmarking tool for business, governments, international organizations and others to develop the Travel & Tourism sector.

First introduced in 2022, the Travel & Tourism Development Index (TTDI) benchmarks and measures the set of factors and policies that enable the sustainable and resilient development of the Travel & Tourism (T&T) sector, which in turn contributes to the development of a country. The index is a direct evolution of the Travel & Tourism Competitiveness Index (TTCI), which has been published biennially since 2007.

By allowing cross-country comparison and by benchmarking countries’ progress on the drivers of T&T development, the index informs policies and investment decisions related to the development of T&T businesses and the sector as a whole. It also offers unique insights into the strengths and areas for improvement of each country to support their efforts to enhance the long-term growth of their T&T sector in a sustainable and resilient manner.

In particular, the TTDI provides a strategic and holistic overview of the tourism economy, including internal and external enablers of T&T development and their interdependent nature. Furthermore, it provides a valuable platform for multistakeholder dialogue, enabling stakeholders to formulate appropriate policies and actions at local, national, regional and global levels.

The 2024 edition of the TTDI was produced in collaboration with the University of Surrey. As the index knowledge partner, the university provided valuable technical and strategic support for the TTDI and related content. This edition of the index also includes several improvements that are designed to take advantage of newly available data such as the World Travel and Tourism Council (WTTC)’s recently developed indicators on the environmental and social impact of T&T, to make the index more T&T-specific, concise and consistent in its country coverage.